When we wrote The Answer is a Question, we wanted to capture the essence of each chapter by selecting a quote that spoke to us and set up the key themes we wanted to cover.
Watch this video to hear Dominic explain why we chose a quote by Peter Drucker, author and “inventor of modern management”, as the introduction to Chapter 12, Developing a STAR® Culture.
“Culture eats strategy for breakfast.”
I hope you enjoy the video.
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